NFOF Apparel

Rigging, Texturing, Modeling, Branded Social Content, Promotional Artwork

Preceding their first ever clothing drop NFOF was looking to introduce their brand in an exciting way hoping to stand out from the crowd. I was tasked with introducing the brand in an engaging way for a new medium.

With the knowledge that these would be specific to social media posts, I ensured the overall compositions would work well as both vertical and square aspect ratios. The most challenging aspect of this was ensuring the reusability of all assets created. In an effort to be as cost efficient as possible, the assets should be a) easy to implement b) easy to understand and c) easy to modify.

Fun, trendy, and a little rough around the edges were all themes I tried to maintain across these 3 pieces. Inspired by early 2000s Dance videos and ps1 era graphics.